Must Have : 

• Bachelor degree, or higher and must be fluent in English
• 2+ years of experience in Google Ads, Meta Ads, and other paid media platforms
• Strong knowledge of Google Analytics 4 (GA4), Google Tag Manager, and UTM tracking
• Experience in lead generation and conversion rate optimization (CRO)
• Proven ability to analyze data, identify trends, and adjust ad strategies accordingly
• Hands-on experience with A/B testing, bid strategies, and audience segmentation
• Strong understanding of marketing funnels and customer journeys
• Proficiency in Excel/Google Sheets for data analysis and reporting
• Budget & ROI Optimization – Managing ad spend effectively for the best return on investment
• Reporting & Data Interpretation – Ability to extract insights from data and present them in an actionable way 

Nice to Have : 

• Experience with SEO and how it complements SEM
• Creative Strategy – Ability to guide or create ad creatives that convert
• Up-to-date knowledge of industry design standards and trends
• Immediate availability

Values : 

•  You are able to work in a fast-paced start-up environment with a hands-on attitude
• You are open-minded and can react to change with agility
•  You are a quick and autonomous learner
• You have an entrepreneur mindset and are not afraid to take appropriate initiatives
• Willing to contribute to great company culture